INTERNATIONAL MINING COMPANY

Mining Company

 

An international mining company who specialise in the natural resources sector, commodity training and the refinement of metals.

The brief

 

TDMP were asked to support the brand in maintaining their reputation online and monitoring brand mentions in the UK and other European countries.

The strategy

 

Key to maintaining reputation is evaluating the online presence of the brand – for the keywords which matter. After this is completed a programme of monitoring was created, to ensure that as reputation management was completed, the ‘health’ of the brand’s reputation could be continually monitored.

Working closely with the brand, TDMP identify what is ranking where – and use SEO techniques to increase the visibility of the brand’s website and online assets.

Results

  • Maintenance of positive brand presence
  • Identification of target keyword
  • Increase in organic search visibility of brand assets
  • Monthly reporting target keywords and brand presence