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3 graphic representations of major search updates from January 2026 against a sky-like blue background
January 2026 search industry updates
PPC , SEO , Local SEO , AI 20 MIN READ
With search companies eager to hit the ground running in 2026, January was incredibly busy for the industry, bringing a wide range of key developments, including big moves in agentic search, potential AI opt-out controls for site owners, and ads testing in ChatGPT! Updates are colour coded by…
BY: Zach Jackson
An 'M' for markdown on a luminescent square with lines of markdown connecting it to a representation of an AI brain
SEO , AI 5 MIN READ
Markdown for AI crawlability: Good idea or dicey shortcut?
BY: Zach Jackson
An image with a background split vertically 50-50 green and white. The green half says 'Q4 2025' with a search bar graphic beneath showing the query 'Marketing Matters'. The white half says 'A TL;DR Guide'.
SEO , PPC , AI 8 MIN READ
Marketing Matters: Q4 2025
BY: Zach Jackson
Hands typing on a laptop with a stethoscope by its side on the desk.
AI , SEO , PPC , Healthcare marketing , Private healthcare 9 MIN READ
From Dr. Google to AI MD - What AI search means for your healthcare brand
BY: Zach Jackson

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Three flat-style illustrations showing a Google search update dashboard, AI personalisation on mobile, and ChatGPT local results, on a pale professional background.
15 MIN READ
December-end 2025 search industry updates
BY: Zach Jackson
UK Search Awards "Winner" creative asset for 2025 against a green background
PPC 3 MIN READ
TDMP triumphs at the UK Search Awards 2025
BY: Zach Jackson
Flat-style illustration showing Google algorithm updates, Gemini local search results, and AI-driven Google Ads keyword matching.
SEO , PPC , AI 11 MIN READ
Mid-December 2025 search industry updates
BY: Zach Jackson
Flat-style illustration showing a declining CTR chart, a smartphone representing ads in ChatGPT, and an AI agent icon on a pale background.
SEO , PPC , AI 12 MIN READ
November 2025 search industry updates
BY: Zach Jackson
A tin robot toy against a grey background.
SEO , AI 6 MIN READ
Robots.txt, AI crawlers, and what (if anything) you should be doing about it
BY: Zach Jackson
Someone looking into an empty wallet.
PPC 5 MIN READ
Microsoft’s “Ads for Social Impact” grant is ending: What nonprofits must do now
BY: Zach Jackson