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Flat-style illustration showing three icons: a Chrome warning symbol, an OpenAI browser window, and a Microsoft logo with a dollar sign, on a pale background.
October 2025 search industry updates
SEO , PPC , AI 12 MIN READ
With Google’s ongoing AI upgrades, OpenAI’s browser launch, and Microsoft tightening control across Bing and Ads, October was a busy month in search. Below, we’ve rounded up the most significant developments and explain their implications for digital strategy. Updates are colour-coded by…
BY: Zach Jackson
Person looking at graphs on a laptop
SEO 5 MIN READ
5 Most Important SEO Trends for 2020
BY: David Hyde
SEO , PPC , Covid-19 6 MIN READ
COVID-19 (Coronavirus) Recovery Search Trends
BY: David Hyde
Instagram feed on mobile phone
Social Media , Instagram 4 MIN READ
Instagram Reels: What You Need to Know
BY: Yasmin Newell

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Google Ads logo on a smartphone screen
PPC 3 MIN READ
Google Ads passes on 2% Digital Services Tax to UK Advertisers
BY: Jerry Donegan
A phone showing Instagram, on top of a notepad with a pen
Social Media 6 MIN READ
Organic Social Media – RIP?
BY: Yasmin Newell
Image of a women using an Apple laptop at a desk
SEO , Google update 3 MIN READ
Google Search Fluctuates After Update
BY: David Hyde
Analytics showing on a laptop screen
Covid-19 2 MIN READ
COVID-19 Coronavirus - TDMP Resource Planning
BY: Adam Tuson
Illustration of a virus on a green background
Covid-19 2 MIN READ
COVID-19 Coronavirus - Update from TDMP
BY: Dan Frost
Man using both a laptop and mobile phone
Covid-19 5 MIN READ
Digital Marketing Priorities - COVID-19 (Coronavirus)
BY: Yasmin Newell