Google update

Google’s generative AI SERPs response, Search Generative Experience (SGE), promises to have quite an impact on user search experience and behaviour. In turn, SGE will present a host of new challenges…

On September 7th, 16 days and 3 hours after its initial release, the rollout of Google’s 2023 August core update was completed, marking the company’s second big algorithm change of the year. While…

In the dynamic landscape of SEO staying ahead of algorithm updates and search result feature changes is crucial to maintaining a strong online presence. The latest development causing ripples in the…

Google’s search results have long surpassed the days of simple blue links. Now, with over 17 different SERPs features, search results are more dynamic than ever – and there are countless…

At their developer conference in May, Google announced plans to introduce generative AI responses to their search engine results pages (SERPs). The announcement has received mixed responses, with…