Google update

2020 has been a blur for many of us – but in these unprecedented times, the world of digital continues to evolve. In this blog post, we explain Google’s Core Web Vitals (CWV) - new metrics which will…
The world of SEO is keeping a close eye on Google search results this week – as industry reports and data show, that for many, search results are fluctuating and some sites are experiencing a decline…
Google has announced the biggest change to its search algorithms for 5 years – and it’s called BERT. The Bidirectional Encoder Representations from Transformers update, or BERT, is designed to…
On the 10th September Google announced that it is changing how it views ‘nofollow’ links. The search engine will now view the nofollow link attribute as a ‘hint’ as to whether the value of a link…
What is RankBrain?  RankBrain is an artificial intelligence (AI), machine learning system which works alongside Google’s hand-coded algorithms.  Google’s hand-coded algorithms match search queries…