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An image with a background split vertically 50-50 green and white. The green half says 'Q2 2026' with a search bar graphic beneath showing the query 'Marketing Matters'. The white half says 'A TL;DR Guide'.
Marketing Matters: Q2 2026
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We’ve curated this essentials list of digital marketing updates from Q2 of 2026. You’ll find no deep dives here - just shorthand notes to get you up to speed in record time. SEO May 2026 Core…
A dark image featuring 3 graphical representations of major search updates from the latter half of June 2026. From left to right: Google June 2026 spam update, CMA order for Google to reveal ranking algorithm, new AI performance insights in Bing.
June-End 2026 search industry updates
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The latter half of June, while not as consequential as the first, brought several important search developments.  For instance, Google hit us with yet another algorithm update, and the CMA hit…
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The UK’s 2026 zero click problem: what’s driving it and how businesses can respond
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SparkToro, in collaboration with Similarweb, has released the latest findings of its ongoing zero-click study, revealing that not only is the zero-click trend still present in the US, but that it’s…
A dark landing page image featuring three clusters of flat-style illustrations. From left to right, the graphic elements show a web analytics dashboard with a rising growth chart, a central dashboard displaying AI performance data, and a local SEO dashboard connected to a digital storefront icon.
Mid-June 2026 search industry updates
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We’ve classed most of the updates in this round-up as must-reads, which gives you an idea of just how big June is shaping up to be in Search. From Google’s May core update wrapping up to AI…
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AI performance reports in Google Search Console - What they do and do not tell you
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Following a month of speculation after an ‘AI Contribution Pilot’ link was spotted in the Search Console Help Centre, on June 3rd, Google announced the rollout of “Search Generative AI performance…