SEO

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The Paid Media space has been relatively quiet so far this month, but SEO developments are coming thick and fast, including a Google pilot for paying publishers when their content is used in AI…
This month, Google’s latest spam update is the most notable shift in search, but there are plenty of other developments worth catching up on - affecting everything from the capabilities of SEO…
Personalised search is the main SEO talking point from July 2026. And in Paid Media, Google Ads’ new bidding approach for low budget campaigns is causing some confusion. We offer some clarity on both…
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Google has now rolled out ‘Platform Properties’ in Search Console worldwide. This allows you to connect your external social media accounts (specifically YouTube, TikTok, Instagram, and X) and view…
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AI search technology is advancing quickly, not just in terms of capabilities, but in its processes as well. The signals AI relies on to decide who to cite are constantly shifting. This means…