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Markdown for AI crawlability: Good idea or dicey shortcut?
SEO , AI 5 MIN READ
With AI-driven search continuing to reshape how information is discovered and surfaced, there’s growing focus on how to make websites and web content more AI-friendly. One of the more recent discussions we’ve been observing centres on the value of serving website content as Markdown specifically…
BY: Zach Jackson
A smartphone on a red background, showing the Google Search UI.
SEO , PPC 11 MIN READ
January 2025 search industry updates
BY: Zach Jackson
A smartphone showing various Google Gemini app icons
SEO 5 MIN READ
AI search is "stealing" your SEO data - Why it matters
BY: Zach Jackson
A smartphone showing the Google Search UI, resting on a red background
Google update , SEO 14 MIN READ
December 2024 search industry updates
BY: Zach Jackson

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PPC 10 MIN READ
Microsoft Advertising vs Google Ads - Which is best for your brand?
BY: Zach Jackson
Someone shooting a video on their smartphone
Google My Business , Local SEO 8 MIN READ
Google Business Profile video verification - full guide
BY: Zach Jackson
A smartphone showing the the Google Search UI, rested on a red background
SEO , PPC , Google My Business , Google update 10 MIN READ
November 2024 search industry updates
BY: Zach Jackson
A smartphone showing the Google Search UI, held in someone's hand
Google update , SEO , PPC 9 MIN READ
Google November 2024 core update: Overview & analysis
BY: Zach Jackson
A smartphone showing Google's Search UI
SEO , PPC , Google update 8 MIN READ
October 2024 search industry updates
BY: Zach Jackson
A person using ChatGPT on their laptop.
SEO 8 MIN READ
How to boost visibility in AI search results
BY: Zach Jackson